Earlier this evening LIRIK debuted a new logo by design company Creative Grenade.
The logo was inspired by LIRIK’s cat Nayna and the execution was spot on. Along with the logo, Creative Grenade made the intro video, banners, Twitch panels, and other assets.
Below you can find the process of how the new logo was created.
With a focus on minimalism and using negative space for his logo, we came up with using Nayna as the negative space in the “R” of his typographic logo.
via Creative Grenade
