As many Twitch community members know, the main source of income for full-time partnered streamers is their broadcast. It is treated as a business and sponsorship is important to keep in mind.
TimtheTatman and Summit1G were sponsored with Audio Technica a year ago and have officially released their first video commercial with them.
The commercials are funny and the streamers could be themselves, allowing for a more organic feel. It’s refreshing to see Audio Technica make such creative advertisements.